HELLO THERE!
I’m Veronica DaCosta
I am a client-obsessed Project Manager with 5+ years of experience spanning fintech, marketing, and non-profit. My career is a product of my natural curiosity. I love to learn and have no fear when it comes to learning new things! With an aptitude for managing complex projects, my expertise in process improvement ensures consistency with efficient delivery, on time and within budget. I pride myself on my ability to quickly build meaningful relationships with internal and external stakeholders resulting in increased revenue, ROI, time saved, and customer satisfaction.
Fintech
I spearheaded the implementation of innovative systems and processes aimed at enhancing customer success. Projects included the creation of an integrated communication plan, customer journey, development of a cloud-based client portal, and more.
Digital Marketing
I specialize in crafting impactful email, social media, and marketing campaigns, as well as developing e-commerce sites. My work is designed to not only enhance brand awareness but also drive substantial growth in revenue.
Non-Profit & Education
Collaborating within community-based and education sectors, I honed my expertise in project management, operations, and team leadership. These skills played a pivotal role in achieving increased levels of participation, enrollment, and retention rates.
Skills Include:
| Building Client Relationships | Project Management (PMP Certified) | Customer Success |
| Budgeting | Leveraging Data for Informed Decision-Making | Sales & Upselling |
| Driving Growth & Adoption | Event Planning | Operations |
| Written & Verbal Communication | Presentation Skills | Collaboration with Cross-Functional Teams |
| Strategy | Marketing | Digital Marketing |
| Program Management | Business Analysis | Time Management |
| Leadership | Organization | Problem-Solving |
| Negotiation | Adaptability | Risk Management |
Technical Skills Include:
| Salesforce / CRM | Airtable | Microsoft Project | Asana |
| Jira | Sharepoint | Tableau | Zoom |
| Microsoft Office (Excel, Word, PowerPoint, Outlook) | Google Analytics Certification | AWS / Cloud computing | Slack |
| Google Ads Certification (Search and Display) | Digital Marketing Certification (BrainStation) | Trello | SEO & SEM |
| Google Suite | WordPress | Monday.com | Loom |
| HubSpot | Meta & Google Ads Manager | Notion | Microsoft Teams |
Fintech & Government Highlights
- I led a project team to plan and execute the establishment of a customer journey, retention strategy, and tracking tool to improve the overall customer experience resulting in 73.04% of clients being satisfied with the level of support from the customer success team.
- Built & Maintained relationships with 300+ FinTech clients through engaging communications plan and cloud-based client portal resulting in 72.48% of clients feeling prepared and well-informed before the event.
- Successfully managed a portfolio of 400+ diverse SBA loan applicants, analyzed financial documents, and assessed risk factors on escalated accounts through collaboration with cross-functional teams.
Digital Marketing & Consulting Highlights
- Optimizing digital marketing campaigns, resulting in a 20,000 increase in impressions.
- A 300% improvement in click-through rate (CTR), and significant e-commerce revenue growth in just one month for TheRealDaCosta.com
- Increasing CTR by 18% for Anchorandfade.com by implementing SEO and Content Strategy.
Non-Profit & Education Highlights
- Increased social justice program participation by 23% through the successful implementation of waterfall project management methodologies and program strategies.
- Managed, developed, and implemented technical marketing and operations strategies for five outreach programs, leading to a 20% growth in the number of volunteers.
- Analyzed data for growth opportunities and collaborated with stakeholders to streamline the admissions process, thereby increasing enrollment by 20% and ensuring that programs remained competitive.
Resume
Project Manager with Expertise in Program Management, Operations, and Business Analysis
Project Manager with 5+ years of experience spanning fintech, marketing, non-profit, and government. My experience has helped me be relentlessly detail-oriented, budget-savvy, and build relationships with internal and external stakeholders, resulting in increased revenue, time saved, and customer satisfaction. Proven record of increasing customer satisfaction ratings by 14%, and driving organizational efficiency by 42%. Looking forward, I seek to combine my analytical and communication skills to lead and deliver on projects that add business value and positively impact the client.